YouTube boasts over 30 million visitors every day, making it the most popular platform for videos and music. But how can podcasts take a share of this number when YouTube is considered a video platform? Surprisingly, YouTube has become the most popular way in which people listen to Podcasts.
How to Start a Podcast on YouTube in 8 Steps [2021 Guide]
Podcasting for YouTube is a way to extend your reach, enhance online visibility, and expand your audience. YouTube is soon becoming a Podcast giant. As an upcoming Podcaster, you must start your own podcast on YouTube. If you’re wondering how to start a podcast on YouTube, here are eight simple steps to make it happen.
1. Come Up With Your Podcast Topic
The secret to being successful with your podcast is finding a topic you’re passionate about. You must also consider your listeners when creating the topic because that podcast is not for your own consumption. Your obsession should overlap with the interest of your listeners.
Don’t freak out if you have a niche topic that’s already popular. The popularity of a topic means it’s more valuable because more people seem interested in it. But avoid coming up with a topic that’s too broad and won’t appeal to your audience.
Think about your targeted listeners when choosing a topic—narrow down on specific types of people and not everybody. You want to stand out from the competition, and you can only do that with a narrow topic.
2. Get a Name for Your Podcast
Your podcast topic is not the same as its name. Think of a name that’s specific to your creation, unique, and clear. You want something that will capture the attention of your audience as well as stay in their memories.
The name of your podcast needs to be clear enough, so your audience knows what it’s all about. Make sure your title gets to the right listeners by including a target keyword to the title. The title should also include your business name, persona, and brand.
3. Learn How to Start a Podcast on YouTube by Choosing the Music
To capture the attention of your audience, a few minutes of intro music should never miss. Make sure you choose a theme song that introduces listeners to your podcast. Have your audience in mind when choosing your music.
Avoid copyrighted music if you don’t want to end up in trouble. You can find royalty-free music or buy a one-time commercial license. This will give you access to various platforms like Shutterstock, Epidemic Sound, Audiojungle, and more.
If you’re getting free music, you must know that they won’t be specific to your podcast. If you prefer going with something unique, consider hiring a music creator or buy it. Make sure you make the right choice of music, so you don’t have to change it when you’ve started.
Also read: Top 5 Music Streaming Services for iOS Users
4. Choose Your Podcast Host
Uploading your podcast via Apple Podcast, Google Podcast, or Spotify directories is not possible. You need a podcast host for your podcast to reach your audience. Your host will charge a monthly service fee for hosting files and generating the RSS feed for posting your podcast in the directories.
There are various podcast providers with different features. You need to choose a host that’s dependable, flexible, integrate with your website. They should have in-depth analytics and can monetize your podcast for business.
5. Start Recording Your YouTube Podcast
The most awaited moment is here, and you have to give it your best. Plan what you’re going to record by writing the words down. But when you start recording what you’re written down, make sure you bring it out like you’re talking to a friend.
Set up the recording studio and clear the room of any distractions. Have all your equipment available and ready to get to work. Absorb noise by using carpets and curtains.
Make sure your recording software is working correctly and your computer recognizes your source of audio input. Don’t push yourself to be perfect in one take, as you can repeat it over and over until you get it right. Be calm and relaxed during the entire recording process.
6. Film Your Podcast
You don’t have to go to a studio and spend a lot of money recording your podcast. You don’t need a sophisticated and elaborate setup for recording your podcast. You have to ensure you have a presentable room where your podcast can come out clearly and look professional.
Choose the suitable types of equipment for your Podcast video recording just the way you do for audio. Ensure you have a complete list of your podcast starter kit, so nothing drags you behind. Make sure you get a perfect podcast camera setup whether you’re going to do live videos or non-live podcasts.
7. Upload Your Podcast
If you’ve followed all the steps above for producing a podcast, you can now introduce your podcast to the audience by uploading it. You need to upload your file to your podcast host. Every host has its procedure of doing that, so you must understand yours.
You’ll get the prompt to include ID3 metadata and additional information when exporting your podcast file from Audacity. This entails a space to add the artist’s name, title, album, track number, year, and genre.
If you’re posting for the first time, you’ll have to include the title, description, and artwork. Your host will then pass your podcast to directories where it will get to your fans.
8. Promote Your Podcast
Since the competition is tough, you have to introduce your podcast to your fans. Start by announcing it to your friends, family, and followers. Let people you can access either on social media or physically know about the launch of your podcast.
Launch several episodes and ask everyone you know to subscribe and leave a review for your podcast. Engage with people by thanking them for the reviews and rewarding them.
That’s How You Launch a YouTube Podcast
Creating your first podcast and posting it to YouTube is not rocket science. You can easily take a share of the millions of YouTube viewers and increase your reach. But before you rush into things, follow all the above steps to learn how to start a podcast on YouTube.
Do you need more help on creating podcasts, launching, or even marketing? We’ve got you covered with everything about podcasts on this site.